eCommerce Growth & Platform Optimisation

The Challenge

Tea Life Australia had strong products and brand recognition — but the website wasn’t optimised for performance, scalability or long-term growth.

The theme, structure and app ecosystem were limiting conversions and speed.

What We Did

1. Full Theme Upgrade & Optimisation

• Migrated to a higher-performing Shopify theme
• Improved mobile UX (where most traffic converts)
• Optimised product page layout for higher AOV
• Improved page speed & navigation clarity

2. App Stack Optimisation

• Removed unnecessary apps slowing down the store
• Implemented high-performing revenue apps
• Improved upsell and cross-sell flows
• Enhanced review and trust elements

3. Conversion Improvements

• Clearer CTA positioning
• Streamlined checkout experience
• Better product storytelling structure

The Outcome

• Faster site speed
• Improved user experience
• Stronger conversion structure
• Better scalability for paid traffic

This wasn’t a redesign for looks — it was engineered for revenue.